Mahsanei Hashuk price comparison
Mahsanei Hashuk trades on discount pricing, and that is precisely why it is worth checking rather than assuming. A chain that is cheaper on average is not automatically cheaper on every item, and the real gap shows up at the level of your own basket: some products cost less here, others do not. Kniham reads the price list the chain publishes for its branches and lays the comparison out product by product.
Where the chain came from
The chain was founded in 1996 in Be'er Sheva, where its head office still is, and it works on a hard-discount model. Buying Co-op Israel in February 2019 nearly doubled it overnight and made it national; it runs around 70 branches and has been owned by the Na'aman families since it started.
How the prices reach us
This chain publishes its branch prices on a shared price-publication site, where most of the publications we read also sit. The price shown is the last one we have read for the branch you picked.
The chains' price sites, listed by the Consumer Protection Authority
What you can do in the app
- A discounter is judged on a whole basket, not one line. Scan the pack in your hand and the price per kilo comes with it.
- Check the items you actually buy against the other chains, rather than trusting a chain's name for being cheap.
- One list for the household keeps the weekly staples in one place instead of two.
Sources
Common questions
How do I know whether splitting a shop between two stores is worth it?
Compare the expensive items in the basket, which is where most of the gap sits. On cheap staples the saving rarely justifies the drive.
Does the list work without a signal in the shop?
Yes. The list works without a connection, and changes sync when it comes back.